The place of women has marked the brewing world over the decades.
For thousands of years, brewing was a skill held and performed exclusively by women.
We find famous women in Sumerian mythology (primitive civilizations of the Mediterranean basin) in Mesopotamia between 5000 and 1750 BC.
In the 10th century, it is noted that the brewing of beer is no longer reserved to women. At the end of the Middle-Ages, women are gradually ousted from the craft work of brewing.
With the industrialization of beer production, the profession gradually became more masculine.
In the 1950s, beer became a man's business, a marker of virility, and women became advertising tools to sell beer to men.
Gradually, the trend will be reversed, and women will (re)enter the bars to drink beer.
At the beginning of the 2000s, the major beer brands tried to broaden their marketing target to a female clientele by offering "girly" beer ranges.
The evolution of morals means that today beer is no longer a gendered drink.
It is no longer a matter of men or women; it is a matter for all those who love it.
The rise of the craft brewery proves it. More and more women are holding key positions in breweries.
At Malteurop, women have a special place and March 8 was an opportunity to celebrate and thank them for their daily involvement. Throughout our Business Units, women were honored individually or in teams. Several portraits were shared on our intranet.
Attendance at a webinar on "gender equality", accessible to all employees, was also offered.
Thank you to all those who are a link in the chain and work every day to manufacture, control, ship, and market... a quality malt, which our customers - brewers - enjoy working on to produce beers that appeal to both genders.
Alcohol abuse is dangerous for your health, consume in moderation.
